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Looking for the next evolution in advertising?

Meet DAV® (pronounced "dave"). DAV drives your message straight to your target audience. Your message is mobile, customizable and highly targeted.

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Franchise Opportunity

Some Of The Clients We Serve

Wendys-Logo
caskinette-ford-logo
jefferson logo
Watertown Savings Bank logo
orangetheory_logo

IS YOUR MESSAGE LOST IN THE NOISE?

IS YOUR MESSAGE
LOST IN THE NOISE?

Are you spending money on billboards that people ignore? Are you recording radio ads that people never hear because they change the channel, or they listen to commercial free online services like Spotify and Pandora?

Do you find it difficult to create ads that stand out from your competition's?

RBM can help you overcome these common obstacles in traditional out of home advertising. What makes us so different? DAV and his high-rez LED displays!

How will DAV help you overcome the common obstacles of traditional advertising?

visibility

Visibility:

With DAV’s high-rez LED displays, it's nearly impossible for your ad to be blocked, skipped or ignored.

mobility

Mobility:

We can drive your message directly to your target audience wherever they work or play.

customization

Customization:

Our cutting-edge software, RBM VELOCITY, allow us to easily adjust your message as the audience, location and time change.

Runningboards team standing beside the Digital Advertising Vehicle (DAV®)

Accountability:

RBM VELOCITY provides reports of when and where your message is displayed.

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GET STARTED TODAY!

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Get an Appointment

Schedule a time to learn how RBM will help your message stand out.

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Develop your package

Choose from one of our 4 existing packages or create your own.

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Drive your message

We display your message to the masses.

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WHAT OUR CLIENTS HAVE TO SAY

WHAT OUR CLIENTS
HAVE TO SAY

We have tried just about every marketing opportunity out there and many times it feels as though we are increasing our marketing budget but not seeing an increase in return. Runningboards Marketing has gone beyond my expectations. Initially, we were hoping it would increase awareness for our studios in Syracuse and Clay. It has turned into so much more. Our team and members have loved being part of the photoshoots for the ads, members post pictures on social media when they drive by the van and it has allowed us to get in front of a wide range of the community in a short amount of time.

Vanessa Fuleihan

Franchise Owner, Orangetheory

Runningboards Marketing has been great alternative resource to work with and provides a very innovative way to advertise to our marketing base in Jefferson County. Zach makes changing and differentiating our ads an easy on the go process and he’s always available when we have a question. Watertown Savings Bank is proud to have them as not only a customer but a valuable business partner as well!

John Morgia

Marketing Director, Watertown Savings Bank

We have been extremely pleased with the response we have gotten from our moving billboard advertising. This approach has been more effective in reaching new customers and the feedback has been very positive. This type of digital marketing has elicited more comments from both existing and new customers than any other recent initiatives.  The feedback collected from multiple sources is proving that this exposure has been far better than what we have realized in past advertising campaigns, especially when compared to stationary billboards.

Doug Dier

President, A.T. Matthews & Dier

Runningboards was a perfect marketing partner for the 1000 Islands Charity Poker Run in 2018. They even had a live feed of the race playing on the truck! We look forward for another successful year with them in 2019.

Bobby Cantwell

President, 1000 Islands Charity Poker Run

THE RUNNINGBOARDS TEAM

Calvin M

Richard C. (“Calvin”) McNeely III

President
Calvin M

Richard C. (“Calvin”) McNeely III

President
Calvin M

Richard C.
(“Calvin”)
McNeely III

President

Richard C. (“Calvin”) McNeely III

Calvin McNeely is a true entrepreneur. He started his first business at age 18, with his HQ in his upstairs bedroom of his parents’ house. He’s owned over 30 businesses, start-ups & acquisitions, with many successes. His most notable being Hi-Lite Airfield Services, formed in 1989.  Now, the Hi-Lite Group of companies has offices around the world to service Airport Runways & Airfields.

Recognizing the struggle he & other business owners have getting brand awareness in their community, he co-founded Runningboards Marketing (RBM), his next greatest venture, fulfilling a need Calvin saw based on his other investment holdings. This is an untapped marketing sector & RBM will lead the way!

Calvin has always had a passion for family & business. He’s a lifelong resident of Jefferson County, NY, married to Rhonda for 37 years, has three married children & eight grandchildren!

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Zach Y

Zachariah (“Zach”) Yelle

Vice President
Zach Y

Zachariah (“Zach”) Yelle

Vice President
Zach Y

Zachariah
(“Zach”)
Yelle

Vice President

Zachariah Yelle - VICE PRESIDENT

Zach is a lifelong resident of Jefferson County, married to Shyanne, with two beautiful daughters. He has been in the marketing business for 6 years focusing on Social Media, Videography & Graphic Design. His passion has always been for technology. He has done everything from building robots in high school to designing & building stage sets & program managing for musicals & concerts. Zach takes pride in knowing that anything he does, he does with excellence.

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Chris M

Chris Mooney

General Manager

Chris Mooney - GENERAL MANAGER

Hi, I'm Chris, & I'm a big family guy (father of six!). While my various management positions through the years have had many commitments & responsibilities, my passion in work has always been to build a team that is like family, & not simply a collection of co-workers.

I previously worked for 18.5 years at SpringDrive Graphics, most of it as the Quality Assurance Manager. My focus there was Data Center Infrastructure Management (DCIM), which included project management, which often involved multiple simultaneous product deployments with companies around the world. Also, I headed up the creation & maintenance of operations manuals, employee training & customer support, & consulted in DCIM software development.

I bring my blend of passion & commitment to Runningboards Marketing so that, together, we can build a brand driven by community, elevating all who come in contact with us, & having a lot fun doing it!

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Jared O

Jarod Ormsby

Controller

Jarod Ormsby - CONTROLLER

Jarod holds the degrees of Bachelor of Science in accounting, & Master of Business Administration from Le Moyne College & is a licensed as a Certified Public Accountant in the state of New York.

He was born & raised in Belleville, NY where he graduated from Belleville-Henderson Central School District in 2004. Currently, Jarod resides in Mannsville, NY with his wife & four children.

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Jonathan-H-circle

Jonathan Hamilton

Digital Marketing Sales

Jonathan Hamilton - CLIENT CARE SPECIALIST

Hi, my name is Jonathan & I am proud to consider myself native to the Jefferson County Area. Both my family & I grew up here, so we all find a special connection to the people here.

Because of my connection to Jefferson County, I decided to attend SUNY Jefferson where I found a love for Marketing & soon thereafter received an Associate's in Business Administration in 2016. During my time at SUNY Jefferson I worked for the IT Department where I learned the ins & outs of technical problem solving, client relations, & networking.

Since a child, I have had a heart for people & their success. When I am not on the job, I spend most of my time volunteering, fundraising, coordinating public events, & working with after-school & child-development programs. So, when I was asked to join the RBM family as the Client Care Specialist, I knew this career was going to be a perfect fit for me. Utilizing both my desire to see Upstate NY grow & my desire to see people becoming the best they can be has pushed me forward & is my daily motivator.

I look forward to helping you develop your business using creative, innovative, & highly intentional advertising & brand awareness strategies.

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